{"id":1264,"date":"2015-07-22T12:29:03","date_gmt":"2015-07-22T04:29:03","guid":{"rendered":"http:\/\/blues.la\/?p=1264"},"modified":"2015-07-23T00:40:58","modified_gmt":"2015-07-22T16:40:58","slug":"why-amazon-merchants-should-leverage-content-marketing","status":"publish","type":"post","link":"https:\/\/wilsonblues.com\/index.php\/2015\/07\/22\/why-amazon-merchants-should-leverage-content-marketing\/","title":{"rendered":"\u4e9a\u9a6c\u900a\u5356\u5bb6 &#8211; \u7ad9\u5916\u5f15\u6d41\u7684\u6d6e\u8e81VS\u5185\u5bb9\u8425\u9500\u7684\u6c89\u6dc0"},"content":{"rendered":"<p>\u4e9a\u9a6c\u900a\u6e20\u9053\u5174\u8d77\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u670b\u53cb\u52a0\u5165\u4e86\u8fd9\u4e2a\u7ade\u4e89\u6fc0\u70c8\u7684\u884c\u4e1a\u5f53\u4e2d\uff0c\u5728\u4e00\u4e9b\u793e\u7fa4\uff0cQ\u7fa4\uff0c\u8bba\u575b\uff0c\u8ba8\u8bba\u6700\u6fc0\u70c8\u7684\u4e5f\u662f\u5982\u4f55\u7ad9\u5916\u5f15\u6d41\uff0c\u5c24\u5176\u5f88\u591a\u65b0\u624b\u5356\u5bb6\uff0c\u8d26\u53f7\u8fd8\u6ca1\u901a\u8fc7\u5ba1\u6838\u597d\u5df2\u7ecf\u5728\u52aa\u529b\u7814\u7a76\u600e\u4e48\u7ad9\u5916\u5f15\u6d41\u3002\uff08\u597d\u5427\uff0c\u81f3\u5c11\u4e5f\u8981\u7b49\u8d26\u53f7\u901a\u8fc7\u4e86\u4e0a\u4f20\u4e86\u4ea7\u54c1\u4ee5\u540e\u5427\uff01\uff09<\/p>\n<p><span style=\"color: #999999;\"><em>\u5907\u6ce8\uff1a\u6b64\u6587\u53ea\u9002\u5408\u81ea\u5efalisting\u4ee5\u53ca\u5f80\u54c1\u724c\u65b9\u5411\u7684\u4e9a\u9a6c\u900a\u5356\u5bb6\uff0c\u4e0d\u592a\u9002\u5408\u53ea\u8ddf\u5356\u7684\u5356\u5bb6\u3002<\/em><\/span><\/p>\n<h2>\u5708\u5b50\u7684\u6d6e\u8e81<\/h2>\n<p>\u8fd9\u79cd\u6d6e\u8e81\u73b0\u8c61\u5176\u5b9e\u5c31\u662f\u4e2d\u56fd\u5f53\u4eca\u793e\u4f1a\u7684\u4e00\u4e2a\u7f29\u5f71\uff0c\u4e3e\u56fd\u4e0a\u4e0a\u4e0b\u4e0b\u90fd\u5728\u8ba8\u8bba\u662f\u5982\u4f55\u8d5a\u94b1\uff0c\u5982\u4f55\u521b\u4e1a\u3002\u6bd4\u8d77\u6b27\u6d32\u7684\u9752\u5e74\uff0c\u4ed6\u4eec\u6b63\u5728\u6c99\u6ee9\u6652\u592a\u9633\u3002\u66fe\u548c\u4e00\u4e2a\u6cd5\u56fd\u670b\u53cb\uff0c\u5728\u8ba8\u8bba\u4e2d\u56fd\u548c\u6cd5\u56fd\u7684\u5e74\u8f7b\u4eba\u73b0\u72b6\u7684\u5bf9\u6bd4\uff0c\u6b27\u6d32\u4eba\u7531\u4e8e\u8eab\u5728\u5b89\u9038\u7684\u73af\u5883\uff0c\u4ed6\u4eec\u8ffd\u6c42\u51c6\u65f6\u4e0a\u4e0b\u73ed\uff0c\u5468\u672b\u4e00\u5b9a\u8981\u4f11\u606f\uff0c\u665a\u4e0a\u4e00\u5b9a\u662f\u5bb6\u5ead\u65f6\u95f4\u3002\u800c\u6211\u4eec\u90fd\u5728\u62fc\u547d\u6323\u94b1\uff0c\u53ef\u4ee5\u6ca1\u6709\u5468\u672b\uff0c\u53ef\u4ee5\u6ca1\u6709\u5bb6\u5ead\u65f6\u95f4\uff0c\u53ef\u4ee5\u6ca1\u6709\u5047\u671f\u3002\u6574\u4e2a\u793e\u4f1a\u90fd\u662f\u8fd9\u6837\u3002\u800c\u8de8\u5883\u5708\u5b50\u91cc\uff0c\u4e0d\u610f\u5916\u5730\uff0c\u4e5f\u662f\u5982\u6b64\u3002\u4e0a\u6b21\u5199\u4e86\u6587\u7ae0\u300a<a href=\"http:\/\/wilsonblues.com\/2015\/06\/amazon-seo-search-ranking-factors\/\" target=\"_blank\">\u4e9a\u9a6c\u900aAmazon SEO\u641c\u7d22\u6392\u540d\u7684N\u4e2a\u56e0\u7d20<\/a>\u300b\u4e4b\u540e\uff0c\u5708\u5b50\u91cc\u5f15\u8d77\u4e86\u5404\u79cd\u53cd\u54cd\uff0c\u5305\u62ec\u4fdd\u7559\u51fa\u5904\u5730\u8f6c\u8f7d\u3001\u53bb\u6389\u4f5c\u8005\u4fe1\u606f\u5730\u8f6c\u8f7d\u3001\u8fd8\u6709spin\u6807\u9898\u53ca\u4fee\u6539\u90e8\u5206\u5185\u5bb9\u5e76\u523b\u610f\u53bb\u6389\u4f5c\u8005\u51fa\u5904\u7684\u4f2a\u539f\u521b\uff0c\u4e5f\u6709\u5f88\u591a\u540c\u884c\u670b\u53cb\u4eec\u627e\u4e86\u6211\u4ea4\u6d41\u548c\u8ba8\u8bba\uff0c\u8ba8\u8bba\u6700\u591a\u7684\u8bdd\u9898\u6392\u540d\u4f9d\u6b21\u662f\uff1a<\/p>\n<p>1. \u5982\u4f55\u7ad9\u5916\u5f15\u6d41<br \/>\n2. \u5982\u4f55\u5feb\u901f\u6392\u540d\uff08\u8c03\u620f\u4e9a\u9a6c\u900a\u6392\u540d\u7cfb\u7edf\uff09<br \/>\n3. \u5982\u4f55\u6253\u9020\u7206\u6b3e<br \/>\n4. \u662f\u5426\u505a\u57f9\u8bad \uff08\u597d\u5427\uff0c\u6211\u53ef\u80fd\u63a8\u51fa\u6709\u9650\u4eba\u6570\u7684\u4e9a\u9a6c\u900aFBA\u4e2d\u7ea7\u8bfe\u7a0b\uff0c\u4f46\u4e0d\u7acb\u5fd7\u505a\u57f9\u8bad\uff0c\u7535\u5546\u624d\u662f\u6211\u7684\u70ed\u7231\u6240\u5728\u3002\uff09<\/p>\n<p>\u6700\u591a\u7684\u8bdd\u9898\u662f\u5982\u4f55\u7ad9\u5916\u5f15\u6d41\u4ee5\u53ca\u5982\u4f55\u8c03\u620f\u4e9a\u9a6c\u900a\uff0c\u6211\u60f3\u987a\u4fbf\u58f0\u660e\u4e0b\uff0c\u300a<a href=\"http:\/\/wilsonblues.com\/2015\/06\/amazon-seo-search-ranking-factors\/\" target=\"_blank\">\u4e9a\u9a6c\u900aAmazon SEO\u641c\u7d22\u6392\u540d\u7684N\u4e2a\u56e0\u7d20<\/a>\u300b\u4e00\u6587\u7684\u91cd\u70b9\u7684\u4e0d\u662f\u8ba9\u5927\u5bb6\u53bb\u5feb\u901f\u6392\u540d\uff0c\u63a2\u8ba8N\u4e2a\u6392\u540d\u56e0\u7d20\u53ea\u662f\u8ba9\u5927\u5bb6\u77e5\u9053\u6709\u54ea\u4e9b\u7ec6\u8282\u8fd8\u5b58\u5728\u5b8c\u5584\u7a7a\u95f4\u800c\u5df2\uff0c\u800c\u4e0d\u662f\u4e3a\u4e86\u6392\u540d\u800c\u6392\u540d\uff0c\u66f4\u4e0d\u662f\u8981game the system\u3002\u53ef\u89c1\uff0c\u5708\u5b50\u91cc\u6709\u591a\u4e48\u6d6e\u8e81\uff0c\u7136\u800c\uff0c\u6211\u80fd\u7406\u89e3\u8fd9\u79cd\u6d6e\u8e81\uff0c\u56e0\u4e3a\u672c\u4eba\u4e5f\u6d6e\u8e81\u8fc7\uff0c\u81f3\u4eca\u5076\u5c14\u4e5f\u8fd8\u5b58\u5728\u6d6e\u8e81\u7684\u72b6\u6001\u3002\u6d6e\u8e81\u5e76\u4e0d\u5b8c\u5168\u8d2c\u4e49\uff0c\u67d0\u79cd\u7a0b\u5ea6\u5b83\u53ea\u662f\u53cd\u6620\u4e86\u6211\u4eec\u529b\u6c42\u4e0a\u8fdb\u7684\u4e00\u79cd\u5fc3\u7406\u8bc9\u6c42\uff0c\u53ea\u662f\u6211\u4eec\u9700\u8981\u65f6\u523b\u5730\u53bb\u63d0\u9192\u81ea\u5df1 &#8211; \u9759\u4e0b\u5fc3\u6765\uff0c\u6c89\u6dc0\u4e0b\u6765\u3002\u90a3\u4e48\uff0c\u5230\u5e95\u662f\u5426\u5e94\u8be5\u8003\u8651\u7ad9\u5916\u5f15\u6d41\uff1f\u4ec0\u4e48\u9636\u6bb5\u624d\u9002\u5408\u53bb\u5c1d\u8bd5\u7ad9\u5916\u5f15\u6d41\uff1f<\/p>\n<p>\u7406\u8bba\u4e0a\u7ad9\u5916\u5f15\u6d41\u80fd\u5e26\u6765\u66f4\u591a\u7684\u5916\u90e8\u6d41\u91cf\u673a\u4f1a\uff0c\u66f4\u591a\u7684\u9500\u552e\u673a\u4f1a\uff0c\u4f46\u662f\u505a\u7ad9\u5916\u5f15\u6d41\u4e4b\u524d\uff0c\u6211\u89c9\u5f97\u9700\u8981\u5148\u641e\u6e05\u695a\u51e0\u4e2a\u95ee\u9898\uff1a<\/p>\n<ul>\n<li>\u4ea7\u54c1\u662f\u5927\u8def\u8d27\u5462\u8fd8\u662f\u5df2\u7ecf\u5b9e\u73b0\u5dee\u5f02\u5316\u4e86\uff1f\u6709\u6ca1\u6709\u529f\u80fd\u6216\u8bbe\u8ba1\u4e0a\u7684\u521b\u65b0\uff1f<\/li>\n<li>\u4ea7\u54c1\u8d28\u91cf\u771f\u7684\u591f\u597d\u5417\uff1f\u81ea\u5df1\u548c\u5bb6\u4eba\u613f\u610f\u8bd5\u7528\u5417\uff1f\u8bc4\u4ef7\u5982\u4f55\uff1f<\/li>\n<li>\u81ea\u5efalisting\u7684\u57fa\u672c\u8981\u7d20\u7684\u4f18\u5316\u505a\u597d\u4e86\u6ca1\uff1f\u56fe\u7247\u4f18\u5316\u505a\u5f97\u5982\u4f55?<\/li>\n<li>\u7ad9\u5185\u7684PPC\u505a\u4e86\u6ca1\uff1f\u6570\u636e\u5206\u6790\u4e86\u6ca1?Business report\u7422\u78e8\u4e86\u6ca1\uff1f<\/li>\n<li>\u7ad9\u5185\u6d41\u91cf\u662f\u5426\u771f\u9047\u5230\u4e86\u74f6\u9888\uff1f<\/li>\n<\/ul>\n<p>\u4ee5\u4e0a\u7684\u51e0\u4e2a\u95ee\u9898\u5982\u679c\u6ca1\u641e\u597d\uff0c\u6211\u5f88\u62c5\u5fc3\u7ad9\u5916\u5f15\u6d41\u4f1a\u8d1f\u9762\u5730\u5f71\u54cdlisting\u7684\u6743\u91cd\uff0c\u5f15\u8d77\u53cd\u6548\u679c\u3002\u6240\u4ee5\u4ee5\u4e0a\u7684\u95ee\u9898\uff0c\u53ea\u662f\u7ad9\u5185\u7684\u57fa\u672c\u529f\u800c\u5df2\uff0c\u53ea\u662f\u5185\u529f\u800c\u5df2\u3002\u4ee5\u4e0b\u4e00\u53e5\u6765\u81ea\u670b\u53cb\u5708\u67d0\u4f4d\u6211\u60f3\u4e0d\u8d77\u540d\u5b57\u7684\u5929\u4f7f\u6295\u8d44\u4eba\u8bf4\u7684\u8bdd\uff0c\u81f3\u4eca\u94ed\u8bb0\u5728\u5fc3\u3002<\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">\u57fa\u7840\u5185\u529f\u90fd\u6ca1\u7ec3\u597d\uff0c\u8c08\u4ec0\u4e48\u793e\u4ea4\uff1f\uff01<\/span><\/strong><\/p><\/blockquote>\n<p>\u6240\u4ee5\uff0cBlues\u5728\u6b64\u5f88\u8d1f\u8d23\u4efb\u5730\u8bb2\uff0c\u7ad9\u5916\u5f15\u6d41\u4e4b\u524d\uff0c\u5148\u7ec3\u597d\u57fa\u672c\u529f\u3002\u56e0\u4e3a\uff0c\u82e5\u5185\u529f\u6ca1\u641e\u597d\uff0c\u5c31\u7b97\u662f\u6d41\u91cf\u9ad8\u624b\uff0c\u8f9b\u8f9b\u82e6\u82e6\u6765\u7684\u6d41\u91cf\u6765\u4e86\u4ee5\u540e\u56e0\u4ea7\u54c1\u81ea\u8eab\u95ee\u9898\u800c\u4e0d\u4ea7\u751f\u8f6c\u5316\uff0c\u90a3\u4e0d\u5c31\u767d\u8d39\u4e86\u5417\uff1f\u8fd8\u56e0\u8f6c\u5316\u7387\u8868\u73b0\u5dee\u800c\u5f71\u54cd\u6392\u540d\uff0c\u8fd9\u4e0d\u5f97\u4e0d\u507f\u5931\u5417\uff1f<\/p>\n<p>\u63a5\u7740\uff0c\u6709\u4e24\u4e2a\u6700\u91cd\u8981\u7684\u8981\u7d20\u9700\u8981\u6211\u4eec\u53bb\u5f04\u6e05\u695a\u7684\uff1a<\/p>\n<ol>\n<li>\u5f7b\u5e95\u641e\u61c2\u4f60\u7684\u4ea7\u54c1 &#8211; Make it clear about what exactly you are selling.<\/li>\n<li>\u5f04\u6e05\u695a\u8c01\u662f\u4f60\u7684\u53d7\u4f17 &#8211; Learn who your target audience is.<\/li>\n<\/ol>\n<h4>\u90a3\u4ec0\u4e48\u662f\u7ad9\u5916\u5f15\u6d41\u5462\uff1f<\/h4>\n<p>\u96be\u5012\u4ec5\u4ec5\u53ea\u662f\u8dd1\u53bbFacebook\u53d1\u5e03\u4e2a\u5e16\u5b50\uff0c\u5c31\u53ef\u4ee5\u5f15\u6d41\u4e86\u5417\uff1f\u4ec5\u4ec5\u53bbYoutube\u4e0a\u4f20\u4e00\u4e2a\u89c6\u9891\u5c31\u53ef\u4ee5\u5f15\u6d41\u4e86\u5417\uff1f\u4ec5\u4ec5\u53bbInstagram\u548cPinterest\u53d1\u5e03\u4e2a\u56fe\u7247\u5c31\u53ef\u4ee5\u5f15\u6d41\u4e86\u5417\uff1f\u4e5f\u6709\u670b\u53cb\u8ddf\u6211\u62b1\u6028\u8fd9\u4e2a\u6ca1\u6548\u679c\uff0c\u90a3\u4e2a\u6ca1\u6548\u679c\u3002\u597d\u5427\uff0c\u6d41\u4e0d\u662f\u8fd9\u4e48\u5f15\u7684\uff0c\u5982\u6b64\u6ca1\u6709\u95e8\u69db\u7684\u4e1c\u897f\uff0c\u8c01\u90fd\u80fd\u505a\u4e86\u3002<\/p>\n<p>\u6700\u79d1\u5b66\u4e5f\u6700\u536b\u751f\u7684\u7ad9\u5916\u5f15\u6d41\u662f\u901a\u8fc7\u5065\u5eb7\u7684\u8425\u9500\u624b\u6bb5\u53bb\u7cbe\u51c6\u7684\u5730\u65b9\u83b7\u53d6\u7cbe\u51c6\u7684\u6d41\u91cf\u3002<\/p>\n<h2>\u5173\u4e8e\u5185\u5bb9\u8425\u9500<\/h2>\n<p>Alright\uff0c\u5148\u4e0d\u6025\u7740\uff0cBlues (\u5fae\u4fe1\u53f7\uff1a23373053\uff0cAlright,alright,\u8fd9\u662f\u6d3b\u6c34\u5370.)\u548c\u5927\u5bb6\u6765\u63a2\u8ba8\u4e00\u4e2a\u6982\u5ff5\uff0c\u53eb\u5185\u5bb9\u8425\u9500 Content Marketing\u3002\u4ec0\u4e48\u662f\u5185\u5bb9\u8425\u9500\uff1f\u4ee5\u4e0b\u662f\u6765\u81ea<a href=\"http:\/\/baike.baidu.com\/link?url=VWmT6drErX0ND2TRmADKjF1HA54Gp784licBwvccLSmSMjkKx3dLS3f8xz0gZg8wY9g1Hs1Xa0K12G1AOgHseq\" target=\"_blank\">\u767e\u5ea6\u767e\u79d1<\/a>\u548c<a href=\"https:\/\/en.wikipedia.org\/wiki\/Content_marketing\" target=\"_blank\">Wikipedia<\/a>\u7684\u89e3\u91ca\uff1a<\/p>\n<p><strong>\u767e\u5ea6\u767e\u79d1\uff1a<\/strong><\/p>\n<blockquote><p><span style=\"color: #999999;\"><em>\u5185\u5bb9\u8425\u9500\uff08content marketing\uff09\u662f\u4e0d\u9700\u8981\u505a\u5e7f\u544a\u6216\u505a\u63a8\u9500\u5c31\u80fd\u4f7f\u5ba2\u6237\u83b7\u5f97\u4fe1\u606f\u3001\u4e86\u89e3\u4fe1\u606f\u3001\u5e76\u4fc3\u8fdb\u4fe1\u606f\u4ea4\u6d41\u7684\u8425\u9500\u65b9\u5f0f\u3002\u5b83\u901a\u8fc7\u5370\u5237\u54c1\u3001\u6570\u5b57\u3001\u97f3\u89c6\u9891\u6216\u6d3b\u52a8\u63d0\u4f9b\u76ee\u6807\u5e02\u573a\u6240\u9700\u8981\u7684\u4fe1\u606f\uff0c\u800c\u4e0d\u662f\u4f9d\u9760\u63a8\u9500\u884c\u8bdd\u3002<\/em><\/span><\/p><\/blockquote>\n<p><strong>Wikipedia\uff1a<\/strong><\/p>\n<blockquote><p><span style=\"color: #999999;\"><em>Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers. This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, case studies, how-to guides, question and answer articles, photos, etc.<\/em><\/span><\/p><\/blockquote>\n<p><strong>\u672c\u4eba\u7c97\u7cd9\u7684\u7406\u89e3<\/strong><\/p>\n<blockquote><p><em>\u901a\u8fc7\u521b\u9020\u4e0e\u81ea\u5df1\u7684\u4ea7\u54c1\u6216niche\u76f8\u5173\u4e14\u5bf9\u6f5c\u5728\u53d7\u4f17\u4eba\u7fa4\u6709\u4ef7\u503c\u7684\u5185\u5bb9\uff0c\u901a\u8fc7\u5404\u79cd\u6e20\u9053\u5c06\u5185\u5bb9\u4ee5\u88ab\u52a8\u6216\u4e3b\u52a8\u7684\u65b9\u5f0f\u5448\u73b0\u7ed9\u4ed6\u4eec\uff0c\u8ba9\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\u5728\u5de5\u4f5c\u6216\u751f\u6d3b\u4e2d\u53d7\u76ca\uff0c\u540c\u65f6\u987a\u4fbf\u7ed9\u81ea\u5df1\u63d0\u4f9b\u4e86\u4e00\u4e2a\u63a8\u9500\u81ea\u5df1\u54c1\u724c\u6216\u4ea7\u54c1\u7684\u673a\u4f1a\u3002<\/em><\/p><\/blockquote>\n<p>\u672c\u8d28\u4e0a\u6765\u8bb2\uff0c\u8425\u9500\u5206\u4e3a\u4e24\u79cd\uff0c\u63a8\u5f0f\u8425\u9500\u548c\u62c9\u5f0f\u8425\u9500\uff1a<\/p>\n<ul>\n<li><strong>\u63a8\u5f0f\u8425\u9500Push marketing<\/strong> \u4e3b\u52a8\u5730\u5c06\u786c\u751f\u751f\u7684\u5e7f\u544a\u63a8\u9001\u7ed9\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\uff0c\u6bd4\u5982\u7f51\u9875\u5f39\u7a97\u5e7f\u544a\u3001\u7535\u89c6\u8282\u76ee\u4e2d\u95f4\u63d2\u5165\u5e7f\u544a\u7b49\u3002<\/li>\n<li><strong>\u62c9\u5f0f\u8425\u9500Pull marketing<\/strong> \u901a\u8fc7\u521b\u5efa\u76ee\u6807\u53d7\u4f17\u6709\u5174\u8da3\u6216\u4ef7\u503c\u7684\u4e1c\u897f\uff0c\u5438\u5f15\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\u8fc7\u6765\u3002\u6bd4\u5982\u70b9\u51fb\u4ed8\u8d39\u5e7f\u544a\u3001\u8f6f\u6587\u3001\u4fe1\u606f\u56fe\u7b49\u3002\u800c\u5185\u5bb9\u8425\u9500\uff0c\u5176\u5b9e\u5c31\u662f\u62c9\u5f0f\u8425\u9500\u3002\u53e6\u5916\uff0cpull marketing\u6709\u53e6\u4e00\u4e2a\u540d\u79f0\u53ebinbound marketing, \u8fd9\u4e2a\u82f1\u6587\u77ed\u8bed\u63a5\u89e6\u4e86\u597d\u51e0\u5e74\uff0c\u81f3\u4eca\u6211\u90fd\u4e0d\u77e5\u5982\u4f55\u6b63\u786e\u5730\u7ffb\u8bd1\u3002\u53ea\u80fd\u5927\u6982\u611f\u53d7 &#8211; \u5c31\u662f\u7528\u597d\u7684\u4e1c\u897f\u5438\u5f15\u522b\u4eba\u4e3b\u52a8\u627e\u4e0a\u95e8\u6765\u7684\u8425\u9500\u65b9\u5f0f\u3002<\/li>\n<\/ul>\n<h4>\u4ec0\u4e48\u662f\u5185\u5bb9<\/h4>\n<p>\u5185\u5bb9\u672a\u5fc5\u53ea\u662f\u4e00\u7bc7\u6587\u7ae0&#8230;<\/p>\n<ul>\n<li>\u4ea7\u54c1\u672c\u8eab\u5c31\u662f\u5185\u5bb9<\/li>\n<li>\u4ea7\u54c1\u7684\u5236\u4f5c\u6d41\u7a0b\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u4ea7\u54c1\u7684\u4f7f\u7528\u65b9\u6cd5\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u4ea7\u54c1\u4e0e\u540c\u7c7b\u4ea7\u54c1\u7684\u6bd4\u8f83(Pros \u4e0e Cons)\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u54c1\u724c\u6545\u4e8b\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u4fc3\u9500\u6d3b\u52a8\u6216\u8d60\u54c1\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u516c\u53f8\u65b0\u95fb\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>\u4ea7\u54c1\u88ab\u62ff\u53bb\u4f5c\u4e3a\u7b11\u8bdd\u7684\u9053\u5177\u4e5f\u53ef\u4ee5\u662f\u5185\u5bb9<\/li>\n<li>&#8230; &#8230;<\/li>\n<\/ul>\n<p>\u6211\u4eec\u7ecf\u5e38\u4f1a\u542c\u5230\u5185\u5bb9\u4e3a\u738bContent is king, \u77e5\u9053\u5185\u5bb9\u7684\u91cd\u8981\u6027\uff0c\u4f46\u5374\u4e0d\u77e5\u9053\u4ec0\u4e48\u624d\u662f\u5185\u5bb9\uff0c\u5176\u5b9e\uff0c\u53ef\u4ee5\u6210\u4e3a\u5185\u5bb9\u7684\u8981\u7d20\u5f88\u591a\uff0c\u8fd9\u4e2a\u8981\u5bf9\u81ea\u5df1\u4ea7\u54c1\u6216niche\u6709\u975e\u5e38\u6df1\u523b\u7684\u7406\u89e3\uff0c\u5e76\u901a\u8fc7\u5185\u5bb9\u5efa\u8bbe\u56e2\u961fbrainstorming\u6765\u83b7\u5f97\u66f4\u5168\u9762\u7684\u5185\u5bb9idea\u3002\u63a8\u8350\u9605\u8bfb13\u5e74\u5199\u7684\u8fd9\u7bc7\u300a<a href=\"http:\/\/wilsonblues.com\/2013\/09\/white-hat-seo-is-a-sort-of-marketing-more-than-technique-with-indochio-case-study\/\" target=\"_blank\">\u767d\u5e3dSEO\u66f4\u662f\u4e00\u79cd\u8425\u9500 \u2013 Indochino\u5916\u94fe\u5206\u6790<\/a>\u300b\u3002<\/p>\n<p>\u4ece\u5185\u5bb9\u5f62\u5f0f\u4e0a\uff0c\u5305\u62ec\uff1a<\/p>\n<ul>\n<li><strong>\u6587\u672c<\/strong> \u6587\u7ae0\u3001\u62a5\u544a\u3001\u5206\u6790\u3001FAQ\u95ee\u7b54\u3001newsletter\u3001\u7535\u5b50\u4e66\u3001\u793e\u4ea4\u5e73\u53f0\u4e0a\u7684\u5e16\u5b50\u7b49\u7b49<\/li>\n<li><strong>\u56fe\u7247<\/strong> \u7167\u7247\u3001\u4fe1\u606f\u56fe\u3001PPT\u3001\u624b\u5de5\u753b\u56fe\u7b49<\/li>\n<li><strong>\u89c6\u9891<\/strong> \u6559\u5b66\u89c6\u9891\u3001\u91c7\u8bbf\u3001\u7b80\u4ecb\u3001\u5fae\u7535\u5f71\u3001\u5a31\u4e50\u6027\u89c6\u9891\u7b49<\/li>\n<li><strong>\u97f3\u9891\u00a0<\/strong>\u5e7f\u64ad\u3001\u8bbf\u8c08\u8282\u76ee\u3001\u97f3\u4e50\u3001\u5f55\u97f3\u7b49<\/li>\n<\/ul>\n<h4>\u5982\u4f55\u521b\u5efa\u5185\u5bb9<\/h4>\n<p>\u9996\u5148\u5f3a\u8c03\u4e00\u70b9\uff0c\u5185\u5bb9\u7684\u67b6\u6784\u548c\u7b56\u5212\u4e00\u5b9a\u662f\u81ea\u5df1\u56e2\u961f\u5b8c\u6210\u7684\uff0c\u8fd9\u4e1c\u897f\u5916\u5305\u4e0d\u9760\u8c31\u3002idea\u53ef\u4ece\u4ee5\u4e0b\u51e0\u65b9\u9762\u5165\u624b\uff1a<\/p>\n<ul>\n<li>\u641c\u522e\u7ade\u4e89\u5bf9\u624b\u7f51\u7ad9\u7684\u5916\u94fe\uff0c\u9010\u6761\u5206\u6790\u3002<\/li>\n<li>\u641c\u522e\u7ade\u4e89\u5bf9\u624b\u54c1\u724c\u6216\u4ea7\u54c1\u5728\u7f51\u7edc\u4e0a\u5305\u62ec\u793e\u4ea4\u5e73\u53f0\u7684mention\uff0c\u597d\u597d\u5206\u6790\u4e0a\u4e0b\u6587\u3002<\/li>\n<li>\u5229\u7528\u81ea\u6709\u6e20\u9053\u4ea7\u751fUGC\u5185\u5bb9\uff0cUser-generated content\uff0c\u4e5f\u5c31\u662f\u7528\u6237\u8d21\u732e\u7684\u5185\u5bb9\u3002<\/li>\n<li>\u6838\u5fc3\u5185\u5bb9\u67b6\u6784\u4e00\u5b9a\u662f\u81ea\u5df1\u56e2\u961f\u5b8c\u6210\uff0c\u4f46\u91cc\u9762\u6709\u4e9b\u677f\u5757\u662f\u53ef\u4ee5\u5916\u5305\u7684\uff0c\u6bd4\u5982\u56fe\u7247\u7684\u5236\u4f5c\uff0c\u89c6\u9891\u7684\u5236\u4f5c\uff0c\u82f1\u6587\u6587\u7ae0\u7684\u64b0\u5199\u7b49\u3002<\/li>\n<\/ul>\n<p>\u6e29\u99a8\u63d0\u793a\uff1a\u5916\u5305\u6e20\u9053\u6bd4\u5982\u6587\u7ae0\u7684\u64b0\u5199\uff0cfiverr\u8fd9\u79cd\u5e73\u53f0\u4e0a\u6709\u597d\u4eba\u6709\u574f\u4eba\uff0c\u9700\u8981\u81ea\u5df1\u5e73\u5e38\u6709\u610f\u8bc6\u5730\u8fc7\u6ee4\u6389\u90a3\u4e9b\u5ffd\u60a0\u4eba\u7684\u5356\u5bb6\uff0c\u5e76\u79ef\u7d2f\u4e00\u4e9b\u80fd\u5199\u51fa\u6b63\u5e38\u6c34\u5e73\u6587\u7ae0\u7684\u5356\u5bb6\uff0c\u6700\u597d\u662f\u6b27\u7f8e\u6bcd\u8bed\u4eba\u58eb\u3002\u800ciWriter\u8fd9\u79cd\u5783\u573e\u5e73\u53f0\u5c31\u4e0d\u7528\u8003\u8651\u4e86\uff0c\u5927\u90e8\u5206\u90fd\u662f\u90a3\u4e9b\u5370\u5ea6\u4eba\u548c\u5357\u4e9a\u4eba\u5728\u4e0a\u9762\u5047\u626e\u7f8e\u56fd\u4eba\u5e76\u4e14\u4f7f\u7528TheBestSpinner\u8fd9\u79cd\u6216\u7c7b\u4f3c\u8f6f\u4ef6\u62fc\u51d1\u7684\u3002\uff08\u90a3\u4e9b\u660e\u663e\u5730\u5f3a\u8c03\u80fd\u591f\u901a\u8fc7copyscape\u7684\u5f88\u6709\u53ef\u80fd\u5c31\u662f\u5ffd\u60a0\u7684\uff09<\/p>\n<h4>\u8c01\u662f\u4f60\u7684\u53d7\u4f17<\/h4>\n<p>\u6211\u4eec\u7684\u53d7\u4f17\u4eba\u7fa4\u662f\u8c01\uff1f\u8fd9\u4e2a\u662f\u5f88\u91cd\u8981\u7684\u4e00\u4e2a\u95ee\u9898\uff0c\u56e0\u4e3a\u5b83\u5173\u4e4e\u5230\u6211\u4eec\u53bb\u54ea\u91cc\u627e\u6f5c\u5728\u5ba2\u6237\u6216\u7c89\u4e1d\u3002\u800c\u8fd9\u4e2a\u95ee\u9898\u662f\u8981\u770b\u5177\u4f53\u4ea7\u54c1\u7684\u3002\u4f46\u5343\u4e07\u522b\u8bf4\uff0c\u6240\u6709\u4eba\u90fd\u662f\u6211\u4eec\u7684\u53d7\u4f17\uff0c\u90a3\u5c31\u5475\u5475\u4e86\u3002\u4e3e\u51e0\u4e2a\u4ea7\u54c1\u4e0e\u53d7\u4f17\u5bf9\u5e94\u7684\u4f8b\u5b50\uff1a<\/p>\n<ul>\n<li><strong>iPhone 6\u624b\u673a\u58f3<\/strong> &#8211; \u6301\u6709iPhone 6\u624b\u673a\u7684\u4eba\u7fa4\u6216\u6b63\u51c6\u5907\u5165\u624biPhone 6\u8bbe\u5907\u7684\u4eba\u7fa4<\/li>\n<li><strong>\u8fdb\u53e3\u725b\u680f\u5976\u7c89<\/strong>\u00a0&#8211;\u00a0\u51c6\u5988\u5988\u6216\u65b0\u5988\u5988<\/li>\n<li><strong>\u809a\u76ae\u821e\u88d9\u5b50<\/strong> &#8211; \u809a\u76ae\u821e\u7231\u597d\u8005\u6216\u4ece\u4e1a\u8005<\/li>\n<li><strong>\u4e13\u4e1a\u6e38\u620f\u9f20\u6807<\/strong> &#8211; \u6e38\u620f\u7ade\u6280\u7231\u597d\u8005<\/li>\n<li><strong>\u5409\u4ed6\u62e8\u7247<\/strong> &#8211; \u5f39\u5409\u4ed6\u7684\u4eba\u7fa4<\/li>\n<\/ul>\n<p>\u90a3\u4e48\uff0c\u5356\u4ec0\u4e48\u4ea7\u54c1\uff0c\u9700\u8981\u5f88\u6e05\u6670\u5730\u5c06\u5bf9\u5e94\u6f5c\u5728\u5ba2\u6237\u7684\u4eba\u7269\u6a21\u578b\u52fe\u52d2\u51fa\u6765\u3002<\/p>\n<h4>\u4f60\u7684\u63a8\u5e7f\u6e20\u9053\u662f\u4ec0\u4e48<\/h4>\n<p>\u7f51\u7edc\u8425\u9500\u7684\u5f62\u5f0f\u5b9e\u5728\u662f\u591a\u79cd\u591a\u6837\uff0c\u5982\u56fe:<\/p>\n<p><a href=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/internet-marketing-tree-wilsonblues.com_.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1287\" src=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/internet-marketing-tree-wilsonblues.com_-882x1024.jpg\" alt=\"internet marketing tree wilsonblues.com\" width=\"750\" height=\"871\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">\u56fe\u7247\u6765\u6e90\uff1a<a href=\"http:\/\/www.mainlinemedia.com\/blog\/the-internet-marketing-tree\/\" target=\"_blank\">http:\/\/www.mainlinemedia.com\/blog\/the-internet-marketing-tree\/<\/a><\/p>\n<p>\u4ece\u8425\u9500\u5c42\u9762\u5206\u4e3a\uff1a<\/p>\n<ul>\n<li>\u793e\u4ea4\u5a92\u4f53\u8425\u9500<\/li>\n<li>\u4ed8\u8d39\u6d41\u91cf\u8425\u9500<\/li>\n<li>\u884c\u4e1a\u793e\u533a\u8425\u9500<\/li>\n<li>\u610f\u89c1\u9886\u8896\u8425\u9500<\/li>\n<li>coupon\u53cadeal\u8bf1\u60d1\u8425\u9500<\/li>\n<\/ul>\n<p>\u4ee5\u793e\u4ea4\u5a92\u4f53\u8425\u9500\u4e3a\u4f8b\uff0c\u4ece\u6765\u6ca1\u6709\u767e\u5206\u4e4b\u767e\u901a\u7528\u7684\u63a8\u5e7f\u6e20\u9053\uff0c\u53ea\u6709\u9002\u5408\u7684\u81ea\u5df1\u53d7\u4f17\u4eba\u7fa4\u7cbe\u51c6\u6d41\u91cf\u6240\u5728\u7684\u63a8\u5e7f\u6e20\u9053\u3002\u5168\u7403\u6392\u540d\u9760\u524d\u51e0\u5341\u540d\u7684\u793e\u4ea4\u7f51\u7ad9\u5c31\u603b\u662f\u90a3\u4e9b\uff0c\u6bd4\u5982\uff1a<\/p>\n<ul>\n<li>Facebook<\/li>\n<li>Twitter<\/li>\n<li>LinkedIn<\/li>\n<li>Google+<\/li>\n<li>Instagram<\/li>\n<li>Pinterest<\/li>\n<li>Tumblr<\/li>\n<li>Youtube<\/li>\n<li>Reddit<\/li>\n<li>&#8230; &#8230;<\/li>\n<\/ul>\n<p>\u4f46\u90fd\u9002\u5408\u6211\u4eec\u5417\uff1f\u672a\u5fc5\u3002\u5982\u679c\u4f60\u662f\u5356\u5de5\u4e1a\u7528\u54c1\u7684\uff0c\u53bbInstagram\u63a8\u5e7f\u7684\u8bdd\uff0c\u5f88\u660e\u663e\u4e0d\u4f1a\u6709\u597d\u7684\u6548\u679c\uff0c\u56e0\u4e3a\u4f60\u7684\u4eba\u7fa4\u4e0d\u4f1a\u51fa\u73b0\u5728\u90a3\u91cc\u3002\u5982\u679c\u4f60\u662f\u5356\u5973\u6027\u65f6\u5c1a\u4ea7\u54c1\u7684\uff0cGoogle plus\u4e0d\u662f\u4e00\u4e2a\u597d\u5730\u65b9\uff0c\u56e0\u4e3aGoogle plus\u7684\u4eba\u7fa4\u90fd\u662fIT\u7537\u4e3a\u4e3b\u3002<\/p>\n<p>\u518d\u4e3e\u4e2a\u884c\u4e1a\u793e\u533a\u8425\u9500\u7684\u53cd\u4f8b\uff0c\u5982\u679c\u4f60\u662f\u505a\u6bcd\u5a74\u4ea7\u54c1\u7684\uff0c\u4f60\u53bb\u65e0\u4eba\u673a\u53d1\u70e7\u53cb\u8bba\u575b\u63a8\u5e7f\u4f1a\u6709\u597d\u7684\u6548\u679c\u5417\uff1f<\/p>\n<p>\u6240\u4ee5\uff0c\u53ea\u6709\u9009\u62e9\u81ea\u5df1\u53d7\u4f17\u4eba\u7fa4\u6240\u5728\u7684\u6e20\u9053\uff0c\u624d\u662f\u6b63\u786e\u7684\u3002\u90a3\u4e48\uff0c\u90a3\u4e9b\u4eba\u7fa4\u5728\u54ea\u91cc\u5462\uff1f\u8bf7\u601d\u8003\u4ee5\u4e0b\u51e0\u70b9\uff1a<\/p>\n<ul>\n<li>\u4ea7\u54c1\u662f\u4e0d\u662f\u6709\u5b83\u5bf9\u5e94\u7684\u53d1\u70e7\u53cb\u4eba\u7fa4\u4f53\uff1f\u6709\u6ca1\u6709\u76f8\u5e94\u7684\u8bba\u575b\u6216\u793e\u533a\uff1f<\/li>\n<li>\u53d7\u4f17\u4eba\u7fa4\u7684\u5e74\u9f84\u6709\u6ca1\u6709\u53ef\u80fd\u5728facebook\u4e0a\u6d3b\u8dc3\uff1f\u662f\u4e0d\u662f\u8003\u8651\u505afacebook\u5e7f\u544a\uff1f<\/li>\n<li>\u8fd9\u4e2a\u9886\u57df\u6216\u884c\u4e1a\u6709\u6ca1\u6709\u610f\u89c1\u9886\u8896\uff1f\u6709\u7684\u8bdd\u5728\u4ec0\u4e48\u5e73\u53f0\u6bd4\u8f83\u6d3b\u8dc3\uff1f\u535a\u5ba2\uff1fYoutube\uff1f<\/li>\n<li>\u4ea7\u54c1\u672c\u8eab\u662f\u4e0d\u662f\u4f1a\u5ef6\u4f38\u51fa\u8bb8\u8bb8\u591a\u591a\u7684\u7591\u95ee\uff1f\u662f\u4e0d\u662f\u53ef\u5728\u95ee\u7b54\u793e\u533a\u514d\u8d39\u201c\u670d\u52a1&#8221;\u4ed6\u4eec\uff1f<\/li>\n<\/ul>\n<p>\u7b80\u5355\u7684\u601d\u8def\u662f\uff0c\u6574\u7406\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\u6240\u53ef\u80fd\u51fa\u73b0\u7684\u7f51\u7edc\u4e0a\u7684\u4efb\u4f55\u4e00\u4e2a\u5730\u65b9\u7684\u5217\u8868\uff0c\u4e00\u4e2a\u4e00\u4e2a\u8fdb\u884cpitch\u3002<\/p>\n<h4>\u5185\u5bb9\u8425\u9500\u7684\u8fc7\u7a0b<\/h4>\n<p>\u5185\u5bb9\u8425\u9500\u7684\u8fc7\u7a0b\u53ef\u4f53\u73b0\u5728\u4e00\u4e2a\u9500\u552e\u6f0f\u6597\uff0c\u5982\u56fe\uff1a<\/p>\n<p><a href=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/the-purchase-funnel-by-blues.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1293\" src=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/the-purchase-funnel-by-blues-882x1024.jpg\" alt=\"the-purchase-funnel-by-blues\" width=\"750\" height=\"871\" \/><\/a><\/p>\n<p>\u6b64\u9500\u552e\u6f0f\u6597\u7531\u4e09\u4e2a\u9636\u6bb5\u7ec4\u6210\uff0c\u6211\u4eec\u53ef\u5728\u4e0d\u540c\u9636\u6bb5\u5448\u73b0\u4e0d\u540c\u7684\u5185\u5bb9\u7ed9\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\uff0c\u5982\u4e0b\uff1a<\/p>\n<ul>\n<li><strong>Awareness\u53d1\u73b0\/\u6ce8\u610f \u00a0<\/strong>\u7528\u6237\u5f00\u59cb\u6a21\u7cca\u5730\u610f\u8bc6\u5230\u9700\u8981\u89e3\u51b3\u67d0\u4e2a\u96be\u9898\u6216\u9700\u6c42\uff0c\u4f46\u662f\u4e0d\u77e5\u9053\u5982\u4f55\u89e3\u51b3\uff0c\u4e5f\u8fd8\u4e0d\u6e05\u6670\u9700\u8981\u4ec0\u4e48\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/li>\n<\/ul>\n<p>&#8212; \u5185\u5bb9\u89e3\u51b3\u65b9\u6848\uff1a\u521b\u9020\u7528\u6237\u6240\u9700\u8981\u7684\u7b54\u6848\u7684\u5185\u5bb9\u3002\u4e3e\u4e2a\u7b80\u5355\u7684\u4f8b\u5b50\uff0c\u6bd4\u5982\u4f60\u7684\u4ea7\u54c1\u662f\u8c46\u6d46\u673a\uff0c\u5173\u952e\u8bcd\u662fsoy milk maker\u3002\u5728\u505a\u4ea7\u54c1\u8c03\u67e5\u7684\u65f6\u5019\uff0c\u4f60\u53ef\u80fd\u4f1a\u53d1\u73b0\u4e00\u5927\u5806\u7684\u957f\u5c3e\u8bcd\uff1a<\/p>\n<p><a href=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/soy-milk-maker-keyword-list.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1295\" src=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/soy-milk-maker-keyword-list-1024x675.png\" alt=\"soy milk maker keyword list\" width=\"750\" height=\"494\" \/><\/a><\/p>\n<p>\u4ece\u622a\u56fe\u770b\u5230\uff0c\u50cf\u957f\u5c3e\u8bcdhow to make soy milk\u3001what is soy milk\u5728Google\u6bcf\u4e2a\u6708\u90fd\u67091000\u4e2a\u641c\u7d22\u91cf\uff0c\u6240\u4ee5\u5728\u505a\u5185\u5bb9\u7684\u65f6\u5019\uff0c\u662f\u4e0d\u662f\u53ef\u4ee5\u8003\u8651\u5199\u4e00\u7bc7how to make soy milk\u7684\u6587\u7ae0\uff0c\u6216\u662f\u4e0d\u662f\u53ef\u4ee5\u8003\u8651\u53ef\u4ee5\u5236\u4f5c\u4e00\u4e2ahow to make soy milk\u7684\u793a\u8303\u89c6\u9891\u3002\u6587\u7ae0\u6216\u89c6\u9891\u91cc\u5982\u679c\u51fa\u73b0\u4f60\u7684\u4ea7\u54c1\u7684\u56fe\u7247\u6216\u54c1\u724c\u6807\u8bc6\uff0c\u662f\u4e0d\u662f\u5f88\u81ea\u7136\uff1f<\/p>\n<p>\u800c\u5236\u4f5c\u5185\u5bb9\u653e\u7f6e\u5728\u54ea\u91cc\u5462\uff1f\u53ef\u4ee5\u662f<\/p>\n<ol>\n<li>\u81ea\u5df1\u54c1\u724c\u5b98\u65b9facebook fan page<\/li>\n<li>\u5b98\u65b9Youtube\u9891\u9053<\/li>\n<li>\u81ea\u5df1\u72ec\u7acb\u7f51\u7ad9\u6216\u535a\u5ba2<\/li>\n<li>\u6295\u7a3f\u5230\u4ed6\u4eba\u7684\u7f51\u7ad9<\/li>\n<li>\u8bf7\u8001\u5916\u5236\u4f5c\u89c6\u9891\u5e76\u653e\u5230\u4ed6\u7684Youtube\u9891\u9053\u3002<\/li>\n<li>\u5728Yahoo answer\u6216Quora\u7b49\u793e\u533a\u56de\u590d\u7b54\u6848\u3002<\/li>\n<li>&#8230; &#8230;\u65e0\u9650\u53ef\u80fd\u7684\u6f5c\u5728\u5730\u65b9\u53ef\u6295\u653e\u5185\u5bb9\uff0c\u6709\u7cbe\u51c6\u6d41\u91cf\u7684\u5730\u65b9\u90fd\u4e0d\u8981\u653e\u8fc7\u3002<\/li>\n<\/ol>\n<p>\u5728\u8fd9\u4e2a\u9636\u6bb5\uff0c\u6211\u4eec\u7684Business goal\u662f\u4e3a\u4e86\u8ba9\u7528\u6237\u6211\u4eec\u8c46\u6d46\u673a\u54c1\u724c\u7684\u5b58\u5728\uff0c\u4ee5\u4fbf\u5728\u4e0b\u4e2a<strong>Consideration\u8003\u8651\/\u6743\u8861\u00a0<\/strong>\u9636\u6bb5\u7684\u65f6\u5019\u4f1a\u60f3\u8d77\u6211\u4eec\u54c1\u724c\u3002\u542c\u8d77\u6765\u6709\u70b9\u7e41\u7410\u7684\u8fc7\u7a0b\uff08\u672c\u6765\u54c1\u724c\u5efa\u8bbe\u5c31\u4e0d\u662f\u4e00\u671d\u4e00\u5915\u7684\u4e8b\uff09\uff0c\u4f46\u662f\uff0c\u5185\u5bb9\u7684\u521b\u5efa\u662f\u4e00\u6b21\u6027\u7684\uff0c\u4f18\u8d28\u7684\u5185\u5bb9\u751f\u547d\u5468\u671f\u4f1a\u5f88\u957f\uff08\u6709\u65f6\u5019\u6211\u4eec\u4f1a\u53d1\u73b0\u67d0\u4e2a10\u5e74\u524d\u7684\u67d0\u89c6\u9891\u5728Youtube\u7684\u89c2\u770b\u91cf\u4ecd\u662f\u5728\u589e\u957f\u3002\uff09\u66f4\u91cd\u8981\u7684\u662f\uff0c\u6709\u4ef7\u503c\u7684\u4f18\u8d28\u5185\u5bb9\u4f1a\u5f97\u5230\u66f4\u5e7f\u6cdb\u7684\u4f20\u64ad\uff0c\u5982\u679c\u4e00\u5b9a\u8981\u6025\u7740\u4ece\u7b2c\u4e00\u9636\u6bb5\u8df3\u8f6c\u5230<strong>Purchase\u51b3\u5b9a\/\u8d2d\u4e70<\/strong>\u9636\u6bb5\uff0c\u4e5f\u5c31\u662f\u786c\u751f\u751f\u5730\u5728\u5185\u5bb9\u63d2\u5165\u51b7\u51b0\u51b0\u7684\u5e7f\u544a\uff0c\u90a3\u8fd9\u6837\u7684\u5185\u5bb9\u88ab\u4f20\u64ad\u6216\u88ab\u8f6c\u8f7d\u7684\u673a\u4f1a\u4f1a\u51cf\u5c11\uff0c\u56e0\u4e3a\u4eba\u4eec\u4e0d\u7231\u5206\u4eab\u786c\u5e7f\u544a\uff0c\u9664\u975e\u4f60\u53ef\u5de7\u5999\u5730\u505a\u5230\u81ea\u7136\u3002\u6240\u4ee5\u8fd9\u4e2a\u9700\u8981\u81ea\u5df1\u5e73\u8861\u3002<\/p>\n<p>\u6700\u8fd1\u521a\u597d\u4e0d\u7ecf\u610f\u5730\u770b\u5230\u4e86\u4e00\u4e2a\u5f88\u597d\u73a9\u7684\u5185\u5bb9\u8425\u9500\u6848\u4f8b\uff0c\u4e00\u7bc7\u5341\u5206\u6709\u8da3\u7684\u6587\u7ae0\uff0c\u300a<a href=\"http:\/\/\u600e\u6837\u5728\u4f60\u7684\u670b\u53cb\u5708\u91cc\u5047\u88c5\u6709\u8f86\u8f66\" target=\"_blank\">\u600e\u6837\u5728\u4f60\u7684\u670b\u53cb\u5708\u91cc\u5047\u88c5\u6709\u8f86\u8f66<\/a>\u300b\uff0c\u8fd9\u662f\u4e00\u7bc7\u975e\u5e38\u6709\u5a31\u4e50\u7cbe\u795e\u7684\u8f6f\u6587\uff0c\u5f97\u5230\u4e86\u5e7f\u6cdb\u7684\u4f20\u64ad\u3002\u4ece\u5934\u5230\u5c3e\u6709\u63d0\u5230\u9500\u552e\u5417\uff1f\u6ca1\u6709\u3002<\/p>\n<ul>\n<li><strong>Consideration\u8003\u8651\/\u6743\u8861\u00a0<\/strong>\u7528\u6237\u5f00\u59cb\u5927\u6982\u77e5\u9053\u9700\u8981\u67d0\u4e2a\u5177\u4f53\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u4f46\u4e0d\u77e5\u9053\u9009\u62e9\u54ea\u4e2a\u54c1\u724c\u3001\u54ea\u4e2a\u66f4\u6709\u5356\u70b9\u3001\u54ea\u4e2a\u8d28\u91cf\u66f4\u597d\uff0c\u751a\u81f3\u5728\u5bfb\u6c42\u5df2\u7ecf\u8d2d\u4e70\u8fc7\u7684\u4eba\u7684\u610f\u89c1\u7b49<\/li>\n<\/ul>\n<p>&#8212; \u5185\u5bb9\u89e3\u51b3\u65b9\u6848\uff1a\u4ece\u6570\u636e\u5206\u6790\u6216\u7b80\u5355\u7684\u5173\u952e\u8bcd\u5206\u6790\uff0c\u5f97\u51fa\u7528\u6237\u5bf9\u4ea7\u54c1\u6700\u5173\u5fc3\u662f\u54ea\u4e9b\u65b9\u9762\u54ea\u4e9b\u70b9\u7684\u7ed3\u8bba\u3002\u770b\u4e0b\u4ecefanzle\u5de5\u5177\u641c\u522e\u7684amazon\u5173\u952e\u8bcd\u622a\u56fe\uff1a<\/p>\n<p><a href=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/soy-milk-maker-keyword-from-fanzle.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1296\" src=\"http:\/\/wilsonblues.com\/wp-content\/uploads\/2015\/07\/soy-milk-maker-keyword-from-fanzle.png\" alt=\"soy milk maker keyword from fanzle\" width=\"750\" height=\"796\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u7528\u6237\u53ef\u80fd\u5728\u5bfb\u627eJoyoung\u6216philips\u7684\u54c1\u724c\u4ea7\u54c1\uff0c\u5bfb\u627e\u65e5\u672c\u5236\u9020\u7684\u4ea7\u54c1\uff0c\u5bfb\u627e\u5e26\u6709filter\u529f\u80fd\u7684\u4ea7\u54c1\u7b49\u3002\u662f\u4e0d\u662f\u53ef\u4ee5\u8003\u8651\u5c06filter\u8fd9\u4e2a\u529f\u80fd\u7279\u8272\u5728\u5185\u5bb9\u91cc\u653e\u5927\uff1f\u6216\u80fd\u5426\u4ee3\u7406joyoung\u3001philips\u7684\u8c46\u6d46\u673a\uff1f\u6216\u5c06\u6211\u4eec\u4ea7\u54c1\u8dd1\u53bb\u65e5\u672c\u4e00\u5708\u56de\u6765\u53d8\u6210\u65e5\u672c\u5236\u9020\u7684\u4ea7\u54c1\uff1f\uff08\u8fd9\u53ea\u662f\u968f\u673a\u4e3e\u4f8b\u5b50\uff09\u7136\u540e\u5728\u5185\u5bb9\u65b9\u9762\uff0c\u662f\u4e0d\u662f\u53ef\u4ee5\u8003\u8651\u5c06\u7528\u6237\u6700\u5173\u5fc3\u7684\u70b9\u5728\u6211\u4eec\u4ea7\u54c1\u8eab\u4e0a\u653e\u5927\uff1f\u6216\u662f\u4e0d\u662f\u53ef\u4ee5\u60f3\u529e\u6cd5\u5c06\u6211\u4eec\u4ea7\u54c1\u6b63\u9762\u7684review\u51fa\u73b0\u5728\u7b2c\u4e09\u65b9review\u7f51\u7ad9\u91cc\u9762\u3002<\/p>\n<p>\u4ee5\u4e0a\u9636\u6bb5\u7684business goal\u662f\u901a\u8fc7\u5185\u5bb9\u5c06\u6211\u4eec\u4ea7\u54c1\u54c1\u724c\u6210\u4e3a\u6d88\u8d39\u8005\u5927\u8111\u91cc\u7684to buy list\u5f53\u4e2d\u3002<\/p>\n<ul>\n<li><strong>Purchase\u51b3\u5b9a\/\u8d2d\u4e70\u00a0<\/strong>\u6839\u636e\u6027\u4ef7\u6bd4\u3001\u5356\u70b9\u3001\u529f\u80fd\u6216\u5176\u4ed6\u8d2d\u4e70\u56e0\u7d20\u6bd4\u5982\u662f\u5426\u6709FBA\uff0c\u4e5f\u5373\u662f\u662f\u5426Amazon Prime\u6807\u5fd7\uff0c\u5c06\u4f60\u7684\u4ea7\u54c1\u4e0e\u5176\u4ed6\u7ade\u4e89\u5bf9\u624b\u505a\u5bf9\u6bd4\uff0c\u505a\u51fa\u6700\u7ec8\u8d2d\u4e70\u7684\u9009\u62e9\u3002<\/li>\n<\/ul>\n<p>&#8212; \u5185\u5bb9\u89e3\u51b3\u65b9\u6848\uff1a\u6765\u5230\u6700\u540e\u7684\u9636\u6bb5\uff0cbusiness goal\u5f88\u660e\u786e\uff0c\u5c31\u662f\u5f15\u5bfc\u7528\u6237\u53bb\u8d2d\u4e70\u3002\u6240\u4ee5\u5728\u5185\u5bb9\u521b\u5efa\u65b9\u9762\uff0c\u4e00\u5b9a\u8981\u6709\u663e\u773c\u7a81\u51fa\u7684call to action\u6309\u94ae\uff0c\u5e76\u5c06\u53ef\u80fd\u5f71\u54cd\u7528\u6237\u6700\u7ec8\u8d2d\u4e70\u7684\u56e0\u7d20\u653e\u5927\u51fa\u6765\uff0c\u6bd4\u5982\u5185\u5bb9\u53ef\u4ee5\u52a0\u4e0aAmazon Prime\u62162 day shipping \u7c7b\u4f3c\u7684\u63d0\u9192\u3002\u6216\u63d0\u4f9bcoupon code\u5438\u5f15\u7528\u6237\uff0c\u6216\u6298\u6263\u5230\u671f\u7684\u6700\u540e\u65f6\u95f4\uff0c\u6216guarantee\u4fe1\u606f\u7b49\u7b49\u3002<\/p>\n<p>\u603b\u5730\u6765\u8bb2\uff0c\u8bbe\u8ba1\u51fa\u7528\u6237\u201c\u4e3a\u4ec0\u4e48\u8981\u8d2d\u4e70\u4f60\u7684\u4ea7\u54c1\u201d\u7684\u7406\u7531\uff0c\u52a0\u4ee5\u5f3a\u8c03\u3002<\/p>\n<p>PS:\u6709\u4e9b\u4ea7\u54c1\u6216niche\u7684\u8d2d\u4e70\u6d41\u7a0b\u53ef\u80fd\u6bd4\u8f83\u76f4\u63a5\uff0c\u4f46\u672c\u8d28\u4e0a\u7ec8\u7a76\u8fd8\u662f\u79bb\u4e0d\u5f00\u8fd9\u4e2a\u9500\u552e\u6f0f\u6597\u6a21\u578b\uff0c\u4e8b\u5b9e\u4e0a\uff0c\u6709\u4e9b\u4ea7\u54c1\u53ef\u80fd\u5728\u6f0f\u6597\u4e0a\u53ef\u518d\u5206\u591a\u51e0\u5c42\uff0c\u8be6\u60c5\u8bf7\u53c2\u8003<a href=\"http:\/\/marketing-made-simple.com\/articles\/purchase-funnel.htm\" target=\"_blank\">\u8fd9\u4e2a<\/a>\u3002<\/p>\n<p>\u603b\u800c\u8a00\u4e4b\uff0c\u5728\u9500\u552e\u6f0f\u6597\u91cc\uff0c\u6bcf\u4e2a\u4e0d\u540c\u7684\u9636\u6bb5\u90fd\u5e94\u8be5\u4e3a\u5b83\u8bbe\u8ba1\u5bf9\u5e94\u7684\u5185\u5bb9\uff0c\u4ee5\u4fbf\u5f15\u5bfc\u76ee\u6807\u53d7\u4f17\u4eba\u7fa4\u8fdb\u5165\u4e0b\u4e00\u4e2a\u9636\u6bb5\u6216\u73af\u8282\uff0c\u6700\u7ec8\u5b9e\u73b0\u8d2d\u4e70\u3002\u4ee5\u4e0a\u5c31\u662f\u6574\u4e2a\u5185\u5bb9\u8425\u9500\u7684\u8fc7\u7a0b\u3002<\/p>\n<h4>\u5982\u4f55\u5236\u5b9a\u5408\u7406\u7684\u5185\u5bb9\u8425\u9500\u65b9\u6848\u6765\u5b9e\u73b0\u7ad9\u5916\u5f15\u6d41<\/h4>\n<p><strong>1. \u91cd\u65b0\u8ba4\u8bc6\u4ea7\u54c1<\/strong><\/p>\n<p>\u597d\u597d\u7406\u89e3\u53ca\u4e86\u89e3\u81ea\u5df1\u7684\u4ea7\u54c1\u6216\u884c\u4e1a\uff0c\u751a\u81f3\u82b1\u4e00\u6bb5\u7684\u65f6\u95f4\u53bb\u7814\u7a76\u548c\u5206\u6790\u4ea7\u54c1\u3002\u5305\u62ec\u4ea7\u54c1\u7279\u5f81\u3001\u5de5\u827a\u3001\u4f18\u7f3a\u70b9\u3001\u6709\u6ca1\u6709\u8ddf\u5176\u4ed6\u4ea7\u54c1\u642d\u914d\u4e00\u8d77\u4f7f\u7528\uff1f\u5468\u8fb9\u8fd8\u6709\u4ec0\u4e48\u914d\u4ef6\u6216\u5ef6\u4f38\u4ea7\u54c1\uff1f<\/p>\n<p><strong>2.\u4e86\u89e3\u6f5c\u5728\u7528\u6237\u662f\u8c01<\/strong><\/p>\n<p>\u662f\u4ec0\u4e48\u6837\u7684\u4eba\u4f1a\u53bb\u4f7f\u7528\u8fd9\u4ea7\u54c1\uff1f\u8fd9\u4e9b\u4eba\u7684\u4eba\u7269\u57fa\u672c\u6a21\u578b\u662f\u600e\u6837\u7684\uff1f<\/p>\n<p><strong>3.\u76ee\u6807\u7528\u6237\u4e3a\u4f55\u9700\u8981\u6b64\u4ea7\u54c1<\/strong><\/p>\n<p>\u4e3a\u4ec0\u4e48\u7528\u6237\u4f1a\u9700\u8981\u4f7f\u7528\u6b64\u4ea7\u54c1\uff1f\u7528\u6237\u5177\u4f53\u662f\u600e\u6837\u4f7f\u7528\u4ea7\u54c1\u7684\uff1f\u5728\u4ec0\u4e48\u6837\u7684\u60c5\u666f\u4e0b\u4f7f\u7528\u5b83\uff1f<\/p>\n<p><strong>4.\u76ee\u6807\u7528\u6237\u51fa\u73b0\u5728\u4ec0\u4e48\u5730\u65b9<\/strong><\/p>\n<p>\u7528\u6237\u901a\u5e38\u53ef\u80fd\u51fa\u73b0\u5728\u4ec0\u4e48\u5730\u65b9\uff1f\u6709\u53ef\u80fd\u5728\u54ea\u4e9b\u7f51\u7ad9\u6216\u5e73\u53f0\u6d3b\u8dc3\uff1f<\/p>\n<p><strong>5.\u5efa\u7acb\u81ea\u5df1\u7684\u5b98\u65b9\u54c1\u724c\u793e\u4ea4\u5e10\u53f7\u548c\u5e73\u53f0<\/strong><\/p>\n<p>\u4e86\u89e3\u7528\u6237\u51fa\u73b0\u5728\u54ea\u4e9b\u793e\u4ea4\u5e73\u53f0\u4e4b\u540e\uff0c\u4f18\u5148\u5efa\u7acb\u90a3\u4e9b\u5f88\u660e\u786e\u7684\u793e\u4ea4\u5e10\u53f7\u3002\u5efa\u7acb\u81ea\u5df1\u7684\u5b98\u65b9\u7f51\u7ad9\u6216\u535a\u5ba2\u3002<\/p>\n<p><strong>6.\u6574\u7406\u5df2\u7ecf\u5b58\u5728\u7684\u6d41\u91cf\u6e20\u9053<\/strong><\/p>\n<p>\u8d77\u521d\u81ea\u5df1\u7684\u793e\u4ea4\u5e10\u53f7\u662f\u6ca1\u6709\u6d41\u91cf\u7684\uff0c\u90a3\u540c\u65f6\u662f\u4e0d\u662f\u53ef\u8003\u8651\u501f\u52a9\u4ed6\u4eba\u7684\u529b\u91cf\uff1f<\/p>\n<p><strong>7.\u521b\u5efa\u7528\u6237\u611f\u5174\u8da3\u6216\u8ba4\u4e3a\u6709\u4ef7\u503c\u7684\u5185\u5bb9<\/strong><\/p>\n<p>\u5f62\u5f0f\u6709\u591a\u79cd\uff0c\u5176\u4e2d\u4e00\u4e2a\u83b7\u53d6\u5185\u5bb9idea\u662f\u901a\u8fc7\u5173\u952e\u8bcd\u5de5\u5177\u83b7\u53d6\u66f4\u591a\u7684\u957f\u5c3e\u8bcd\uff0c\u6216\u901a\u8fc7Google\u9ad8\u7ea7\u641c\u7d22\uff0c\u6574\u7406\u51fa\u7528\u6237\u611f\u5174\u8da3\u6216\u5173\u5fc3\u7684\u5185\u5bb9\u9898\u6750idea\uff0c\u4e3a\u4ed6\u4eec\u91cf\u8eab\u5b9a\u505a\u6700\u4f18\u8d28\u7684\u5185\u5bb9\u3002<\/p>\n<p><strong>8.\u5c06\u5408\u9002\u7684\u5185\u5bb9\u901a\u8fc7\u5408\u7406\u7684\u6e20\u9053\u5448\u73b0\u7ed9\u7528\u6237<\/strong><\/p>\n<p>\u5c06\u521b\u5efa\u597d\u7684\u5185\u5bb9\u53d1\u5e03\u5230\u81ea\u5df1\u548c\u4ed6\u4eba\u7684\u5e73\u53f0\u3001\u901a\u8fc7\u7528\u6237\u5df2\u7ecf\u5b8c\u6210\u7684rss\u8ba2\u9605\u6216\u90ae\u4ef6\u8ba2\u9605\u7b49\u53d1\u9001\u7ed9\u7528\u6237\u3001\u901a\u8fc7\u4ed8\u8d39\u5f62\u5f0f\u6295\u653e\u5230\u80fdreach out\u5230\u7528\u6237\u7684\u5e7f\u544a\u6e20\u9053\u3002<\/p>\n<p>Alright, alright, alright&#8230; &#8230; \uff08\u76d7\u7a83\u6587\u7ae0\u7684\u5c0f\u7f16\u4eec\uff0c\u8fd9\u6b21\u80fd\u5426\u4fdd\u7559\u4f5c\u8005\u51fa\u5904\uff1f\u4e0a\u9762\u5df2\u7ecf\u52a0\u4e86\u6d3b\u6c34\u5370\u4e86\uff0cWTF?!&#8230; &#8230;Yes, f**k!\uff09<\/p>\n<p>\u4ece\u6765\u5c31\u6ca1\u6709\u901a\u7528\u7684\u65b9\u6848\uff0c\u6c89\u6dc0\u4e0b\u6765\u5427\uff0c\u6c89\u4e0b\u5fc3\u6765\u597d\u597d\u53bb\u7406\u89e3\u4e0e\u5b66\u4e60\u81ea\u5df1\u7684\u4ea7\u54c1\u5148\u3002<\/p>\n<p>\u597d\u5427\uff0c\u4eb2\u7231\u7684\u8bfb\u8005\u4eec\uff0c\u8fd9\u4e0d\u662f\u4e00\u7bc7\u5177\u4f53\u64cd\u4f5c\u7ad9\u5916\u5f15\u6d41\u7684\u6587\u7ae0\uff0c\u800c\u662f\u4e00\u7bc7\u5173\u4e8e\u4e9a\u9a6c\u900a\u7ad9\u5916\u63a8\u5e7f\u601d\u8def\u7684\u6587\u7ae0\u3002<\/p>\n<p>\u52a0\u6cb9\uff01<\/p>\n<p><strong><em>\u4f5c\u8005 Blues (\u4e2a\u4eba\u5fae\u4fe1\u53f7\/QQ\uff1a23373053;\u516c\u4f17\u53f7\uff1afuckb2c)\uff0c\u6b22\u8fce\u5206\u4eab\u672c\u6587\uff0c\u8bf7\u6ce8\u660e\u8f6c\u8f7d\u81ea<a href=\"http:\/\/wilsonblues.com\/\">wilsonblues.com<\/a><\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e9a\u9a6c\u900a\u6e20\u9053\u5174\u8d77\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u670b\u53cb\u52a0\u5165\u4e86\u8fd9\u4e2a\u7ade\u4e89\u6fc0\u70c8\u7684\u884c\u4e1a\u5f53\u4e2d\uff0c\u5728\u4e00\u4e9b\u793e\u7fa4\uff0cQ\u7fa4\uff0c\u8bba\u575b\uff0c\u8ba8\u8bba\u6700\u6fc0\u70c8\u7684\u4e5f\u662f\u5982\u4f55\u7ad9\u5916\u5f15\u6d41\uff0c\u5c24\u5176\u5f88\u591a\u65b0\u624b\u5356\u5bb6\uff0c\u8d26\u53f7\u8fd8\u6ca1\u901a\u8fc7\u5ba1\u6838\u597d\u5df2\u7ecf\u5728\u52aa\u529b\u7814\u7a76\u600e\u4e48\u7ad9\u5916\u5f15\u6d41\u3002\uff08\u597d\u5427\uff0c\u81f3\u5c11\u4e5f\u8981\u7b49\u8d26\u53f7\u901a\u8fc7\u4e86\u4e0a\u4f20\u4e86\u4ea7\u54c1\u4ee5\u540e\u5427\uff01\uff09 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